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　　蓓賽麗珂(Peserico)品牌誕生于1962年意大利Cornedo Vicentino 科那多蒂諾市，由Mary Peserico瑪麗peserico女士及其先生Giuseppe Peruffo朱塞佩魯福peruffo一起創(chuàng)建并由Giuseppe Peruffo朱塞佩魯福先生出任公司總裁。對面料質量的關注，對剪裁豐富的知識與對精益求精的追求，使公司不斷發(fā)展壯大。在很短的時間內已從一個小工坊發(fā)展到市場上的優(yōu)質品牌。

　　Peserico brand was born in 1962 in Cornedo Vicentino, Italy, founded by Madam Mary Peserico and her husband, Mr. Giuseppe Peruffo who acted as the company's president for ages. The persistent focus on fabric quality, unceasing exploration of tailoring knowledge and pursuit of excellence enable the Italian company to grow and develop continuously. Within a short period of time, from a small workshop it has developed into a well recognized and sought after brand.

　　蓓賽麗珂(Peserico)迅速成為專為優(yōu)雅精致女人設計的高質量褲裝與裙裝的代名詞。品牌的擴張伴隨著技術的發(fā)展創(chuàng)新;企業(yè)的文化連接著企業(yè)的過去與未來。今天, 公司在Riccardo Peruffo先生這位經濟學畢業(yè)高材生的領導之下，其產品逐漸擴展到時尚的各個領域-從女式全套時裝造型到鞋類及皮革配飾，所有產品都保持著品牌的基本特征：出眾的質量與精美考究的設計。

　　Peserico rapidly grew to be synonymous with high-quality pants and dresses particularly designed for elegant and refined women. The expansion of the brand is accompanied by the development and innovation of technology; the culture of the company connects the history and future of the company. Today, under the leadership of Mr. Riccardo Peruffo, an outstanding graduate of economics, the company's products have gradually expanded into all areas of fashion – from women's total look to footwear and leather accessories, all of which maintain the basic characteristics of the brand: superior quality and exquisite design.

　　l 對細節(jié)的專注就是對質量的追求

　　Focus on details stands for the permanent pursuit of quality.

　　高質量的產品是蓓賽麗珂(Peserico)品牌最主要的優(yōu)勢，不斷追求細節(jié)的完美使今天很多成衣都含有大量的手工制作的成分。所有產品都在意大利制造：選擇優(yōu)質的材料，精心打造每一個細節(jié)使每一件服飾都外觀精美，穿著舒適。

　　Peserico brand is mainly featured by its high-end products. The constant pursuit of details makes many Peserico garments today contain a large number of hand-made elements. All products are purely made in Italy, using the finest materials and even the smallest detail is carefully and thoughtfully crafted to bring each Peserico piece an elegant appearance and a comfortable fit.

　　今天在總部Cornedo Vicentino的工廠里活躍著百余名員工，為了使每件產品都能精益求精，工廠保持了很多手工工坊的特點，員工們的激情與專注反應在每件產品中，使每一件服飾都具有著其獨特性。蓓賽麗珂(Peserico)的每一件服裝都反映了其專業(yè)手工工人的卓越技藝，每一個生產步驟都要通過嚴格的質量測試。

　　Today, there are more than 100 employees who continue their day in day out creative work in the Cornedo Vicentino factory of Peserico. Exploring excellence and perfection, Cornedo Vicentino factory maintains lots of characteristics of hand-made workshops. The passion and dedication of employees are reflected in each piece of garment, endowing every product its own uniqueness. Each Peserico piece passes the strictest quality testing and incorporates the leading craftsmanship of Italian skilled workers.

　　品牌首席執(zhí)行官兼創(chuàng)意總監(jiān)

　　Riccardo Peruffo

　　Riccardo Peruffo先生, 蓓賽麗珂(Peserico)總裁與創(chuàng)意總監(jiān), 于1974年出生在Valdagno市, 這座城市在一個世紀以來都是意大利的羊毛加工中心。其父親Giuseppe Peruffo先生與母親Maria Peserico女士共同創(chuàng)建了蓓賽麗珂(Peserico)品牌。從兒時Riccardo Peruffo先生就對服裝世界開始學習與了解，并在服裝手工工坊中生活。 這個小工坊已在近年被改造成一個現(xiàn)代化的企業(yè)。

　　Riccardo Peruffo, CEO and Creative Director of the brand Peserico, was born in 1974 in Valdagno, a town next to Vicenza known for its centuries-old wool manufacturing. Riccardo, son of Giuseppe Peruffo and Maria Peserico - founders

　　of the Peserico Company - as a child learns about the world of clothing, living personally and intensely the life of a tailoring lab that in those years becomes a modern and structured Company.

　　繼承了家庭對“完美”的偏愛，注重品質，注重細節(jié)，完美主義已經成為了他的性格特點。在帕多瓦大學獲得經濟學學位后，加入公司，把單純的女裝系列開發(fā)成女式時裝造型系列。十幾年前在他的領導下，蓓賽麗珂加強了對國外市場的開發(fā)，并在意大利開設了***家自己的旗店。

　　Thanks to his family, Riccardo is trained to favor the "well done" job, that means to give a particular attention to quality and to details that, over time, becomes a peculiar trait of his character. After graduating in Economics at the University of Padua, Riccardo joins the company and develops women’s collections to a real total look. Starting from 2000, under his leadership, the Peserico strengthens increasingly its presence abroad and at the same time, it opens the first flagship store in Italy.

　　Ricarrdo引領蓓賽麗珂在“發(fā)展純正和完善意大利制造工藝”的道路上堅持向前。他非常重視對發(fā)展當?shù)匦袠I(yè)專有技術方面的投資。他始終認為蓓賽麗珂***的投資是“依靠意大利獨特的傳統(tǒng)”。

　　Ricarro leads his Peserco to consolidate in the development of all those manufacturing processes to offer a real and complete Made in Italy. He gives also much importance to investments oriented to the local know-how’s development. Riccardo firmly believes that the best investment ever is “rely on the inimitable Italian tradition”.